venerdì 2 dicembre 2016
Did you know that the most popular search engine for millennials is YouTube? Did you know the 2nd most popular search engine in the world is YouTube? You should be creating video content and uploading to YouTube but if you want it to be found you need to do some work.
In this episode of The SEO Tear Down I discuss how to optimize YouTube for SEO.
Visit for more information on getting your business and website on The SEO Tear Down
mercoledì 30 novembre 2016
SEO stands for Search Engine Optimization. SEO is all about optimizing a website for search engines. SEO is a technique for:
- designing and developing a website to rank well in search engine results.
- improving the volume and quality of traffic to a website from search engines.
- marketing by understanding how search algorithms work, and what human visitors might search.
SEO is a subset of search engine marketing. SEO is also referred as SEO copyrighting, because most of the techniques that are used to promote sites in search engines, deal with text.
If you plan to do some basic SEO, it is essential that you understand how search engines work.
How Search Engine Works?
Search engines perform several activities in order to deliver search results.
Crawling - Process of fetching all the web pages linked to a website. This task is performed by a software, called a crawler or a spider (or Googlebot, in case of Google).
Indexing - Process of creating index for all the fetched web pages and keeping them into a giant database from where it can later be retrieved. Essentially, the process of indexing is identifying the words and expressions that best describe the page and assigning the page to particular keywords.
Processing - When a search request comes, the search engine processes it, i.e. it compares the search string in the search request with the indexed pages in the database.
Calculating Relevancy - It is likely that more than one page contains the search string, so the search engine starts calculating the relevancy of each of the pages in its index to the search string.
Retrieving Results - The last step in search engine activities is retrieving the best matched results. Basically, it is nothing more than simply displaying them in the browser.
Search engines such as Google and Yahoo! often update their relevancy algorithm dozens of times per month. When you see changes in your rankings it is due to an algorithmic shift or something else outside of your control.
Although the basic principle of operation of all search engines is the same, the minor differences between their relevancy algorithms lead to major changes in results relevancy.
What is SEO Copywriting?
SEO Copywriting is the technique of writing viewable text on a web page in such a way that it reads well for the surfer, and also targets specific search terms. Its purpose is to rank highly in the search engines for the targeted search terms.
Along with viewable text, SEO copywriting usually optimizes other on-page elements for the targeted search terms. These include the Title, Description, Keywords tags, headings, and alternative text.
The idea behind SEO copywriting is that search engines want genuine content pages and not additional pages often called "doorway pages" that are created for the sole purpose of achieving high rankings.
What is Search Engine Rank?
When you search any keyword using a search engine, it displays thousands of results found in its database. A page ranking is measured by the position of web pages displayed in the search engine results. If a search engine is putting your web page on the first position, then your web page rank will be number 1 and it will be assumed as the page with the highest rank.
SEO is the process of designing and developing a website to attain a high rank in search engine results.
What is On-Page and Off-page SEO?
Conceptually, there are two ways of optimization:
On-Page SEO - It includes providing good content, good keywords selection, putting keywords on correct places, giving appropriate title to every page, etc.
Off-Page SEO - It includes link building, increasing link popularity by submitting open directories, search engines, link exchange, etc.
I created this video with the YouTube Video Editor
Chapter 3 - Beginners SEO Tutorial Course - SEO Tools
This videos about SEO tutorial for beginners explains how to search engine optimize a web site for higher Google ranking results, created by QNSforSEO this video will teach easy SEO search engine optimization techniques to use for your own website optimization.
This video lesson details step by step instructions for achieving better Google organic ranking results for any type of website. Also, the importance of adhering to on page search engine optimization elements and particularly focusing on web site structure and its importance in SEO.
This search engine optimization lesson for beginners thoroughly explains on page SEO elements such as HTML file names, web page Meta Data, image names and landing page copywriting and how to create content for users with clean and logical navigation structure on web pages for improving overall usability and website performance in SERP's (search engine results page)
All web sites that want to market their websites on internet can learn tips and tricks by watching this video tutorial on SEO because search engine optimization industry is an important part of all online businesses. Learning to tap in to the market dominance of search engines like Google, Yahoo and Bing can increase your return on investment (ROI). To study about Google rankings and webmaster guidelines on search engine optimization outlined in the video session, you can and should also create Google webmaster tools account because Google webmaster tool allows you to submit your website for Google to index your webpages and also, it has features such as HTML improvements.
XML sitemaps allow you to direct user agents like Googlebot to crawl and index your webpages, to learn more about xml sitemaps visit: to my YouTube me on Facebook: FOR VISITING...........
martedì 29 novembre 2016
perfect course to learn SEO. Search engine optimization is often about making small modifications to parts of your app/website. When viewed individually, these changes might seem like incremental improvements, but when combined with other optimizations, they could have a noticeable impact on your app/site's user experience and performance in organic search results. In this course you can find a super-quick refresher on what you'll need to do in order to SEO your web content: Google Analytics - Keyword Research: If you want to generate traffic through search, it's best to do keyword research before you start writing. This way, you can focus on keywords for which a certain amount of search volume already exists. Google Webmaster Tools - Keyword Optimization: Know where and how to use keywords in your content for maximum searchability. Content Organization: The content on your site should be organized in a logical way. This is not only good for SEO, it also helps visitors on your site find other related content easily. Linking Building - Content Promotion: Increase visibility to new content you create by sharing it on social networks and building links to your content.